paNASH Style Image Consulting Services for the Music Industry
As the music industry continues to cope with challenges and changes such as restructuring and outsourcing, paNASH Style provides a unique alternative for in-house imaging services. paNASH Style image consulting services include branding support, wardrobe styling and media coaching for the artists on your roster. Services are carried out with integrity and attention to detail. See below for more detailed information:
Image development planning to support artist's brand
Wardrobe styling and personal shopping for performances, appearances, photo shoots, video shoots, and red carpet events
Assistance in photo selection for marketing/publicity materials
Media coaching (print, radio, television) including interview prep, mock interviews, interview critiques, development of talking points and sound bites, etc.
Professionally-written bios
I was recently hired for an artist's photo shoot to come up with 7 different looks for her latest album and single. I was given $1,000 clothing budget to accomplish this task. My results included not just 7 looks but a total 17 looks, and I came in at $340 under budget. My creativity affords me the ability to work with a variety of budgets, bringing the best results to your projects.
Lori Bumgarner
owner of paNASH Style
Clients
Current clients include:
Corey Smith, Average Joes Entertainment (media coaching)
Shawna Russell, Way Out West Records (wardrobe styling)
Grammy-award winner & country music legend Lynn Anderson (wardrobe styling)
Emerging pop artist Chaz McKinney (wardrobe styling)
Mark Wayne Glassmire (wardrobe styling & media coaching)
Braden Gray, ATP Records (wardrobe styling & bio)
ATP Records (business imaging services)
Girlilla Marketing (business imaging services)
Past clients include:
CMA Award nominee Colt Ford, Average Joes Entertainment (media coaching)
Keith Bryant, Jordash Records (wardrobe styling)
Jordyn Mallory (media coaching)
Eric Durrance, formerly of Wind-up Records (wardrobe styling)
Mike Willis, Better Angels Music Publishing (wardrobe styling & media coaching)
NBA 1st-round draft pick Chris Singleton, Washington Wizards (media coaching)
Mickie James (image planning & wardrobe styling)
ATG Creative Group (business imaging services)
Taylor Ware, singer/songwriter and America's Got Talent finalist (wardrobe styling)
paNASH Style media coaching client Corey Smith of Average Joes Entertainment on Fox & Friends
(click on image to view interview)
What Music Industry Leaders and Artists are Saying
"I am truly impressed with the professionalism and attention to detail that Lori Bumgarner of paNASH Style brings to her work. Her eye for style and the personal attention that she gave my client, Shawna Russell, is greatly appreciated. I would highly recommend Lori to anyone seeking a top-shelf professional look."
Clif Doyal
Artist manager and former booking agent for Toby Keith, Lonestar
Clif Doyal Agency, Nashville, TN
"Thank you once again Lori for helping me have confidence in how I present myself as an artist. You helped me branch out from seeing myself just one way. I look forward to working with you again soon.
Shawna Russell
Way Out West Records recording artist/songwriter
"Lori, you are A-MA-ZING at what you do!"
Larry Pareigis
President, Nine North Records
"Hey Lori, I'm heading home after a busy few weeks with my radio and media tour. I was just thinking about our media coaching sessions and how beneficial they have proven to be over the past few months. I draw on the experience of them daily. Thank you very, very much!"
Corey Smith
Average Joes Entertainment recording artist
"I was a little nervous when I was first told I would be working with an image consultant to select clothing for my video shoot and upcoming performances, but was quickly put at ease by Lori's demeanor and her professionalism. I now consistently receive compliments on my clothing that I had never received before which has increased my confidence in my performances and TV interviews. In addition, the media coaching for my interviews that Lori provided has helped me tremendously. Lori has her clients' best interests at heart!"
Mark Wayne Glasmire
Traceway recording artist/songwriter
"Lori, just a short note to let you know that my client Mark Wayne Glasmire has improved so much in his television interviews. He feels more comfortable in front of the camera and his 'new look' is great! You can bet I'll be referring other clients!"
Martha Moore
Publicist, so much MOORE media
"As National Membership Director of the world's largest songwriters association, NSAI, I respect, celebrate and appreciate the unique individuality of the artists/writers that we serve. We have had raving responses from our members in regards to their experience with Lori. For me, my members are my gauge as to who is impacting their careers. Lori is PASSIONATE about magnifying and amplifying what makes YOU unique. One of Lori's gifts is helping you to project on the outside the 'real you' on the inside. Lori understands that image goes way beyond fashion. Lori gets to the heart of style and this is the work she was born to do. If you put Lori's advice to work in your personal and your professional life, regardless of your chosen career path, you will see RESULTS!"
Sheree' Spoltore'
National Membership Director
National Association of Songwriters International (NSAI)
"Lori, I am enjoying your book Advance Your Image and found your class at the NSAI SongPosium very rewarding. Fashion and image are passions of mine and I am very glad I did not miss your event. Your presentation was highly informative, but more importantly, I felt a very positive energy upon leaving your session. I hope that we have the pleasure of working together in the future."
Drew6
Recording artist
"Lori, THANK YOU for helping me find just the right red carpet and performance dress! My dress was a SMASH! I got RAVE compliments on it!"
Lynn Anderson
Grammy-award winning country music legend
"Lori knows her stuff! And that stuff is important in this world that values marketing over substance. Every performer should be conscious of establishing his or her brand - visually, sonically, and with their point-of-view and attitude. Those are the qualities that sum up a really viable artist/commodity."
Rand Bishop
Hit Songwriter ("My List"/Toby Keith), Author, and former A&R Executive
"Lori's style and work ethic was impressive to me on many levels. Her inquisitive diagnostic questions about me, my staff, and the operations of Girlilla Marketing were so well thought out that even before we began our training sessions, I felt I had learned a very important lesson. My entire staff felt their individual sessions with Lori not only helped us as a team with our outward facing communication, but also shed light on the internal workings of our company and led us to many positive changes that we would have not made or even thought of without Lori's expertise. I highly recommend Lori to other music industry businesses wanting to improve their competitive edge."
Jennie Smythe
CEO, Girlilla Marketing
Media Appearances and Speaking Engagements
NSAI SongPosium
WKDF Morning Show
1510 WLAC, The Music Row Show
Tom Jackson Live Music Bootcamp
George Jones University
NSAI International Web Cast
NSAI Gap Group
Nashville Music Business Camp
Indie Connect
Lori's expertise on image and career advancement has made her a sought-after speaker and presenter for a variety of groups and organizations within the music industry. Her ten plus years of public speaking, coupled with her image consulting expertise and work with recording artists and record labels, makes her a unique and vital addition to your organization's events and training programs. To inquire about Lori's speaking availability and fees, contact us.
Presentation Topics Include:
What Role Does Your Image Play in Your Music Career?
Developing a Marketable Image
Getting Your Boot in the Door: Networking in the Nashville Music Industry
Don't Get Bleeped! Handling Media Interviews with Class and Ease
Be the One to Get Signed: Effectively Presenting Yourself to a Label, Publisher, or Agency
"I am truly impressed with the professionalism and attention to detail that Lori Bumgarner of paNASH Style brings to her work. Her eye for style and the personal attention that she gave my client, Shawna Russell, is greatly appreciated. I would highly recommend Lori to anyone seeking a top-shelf professional look."
"Hey Lori, I'm heading home after a busy few weeks with my radio and media tour. I was just thinking about our media coaching sessions and how beneficial they have proven to be over the past few months. I draw on the experience of them daily. Thank you very, very much!" 
"I was a little nervous when I was first told I would be working with an image consultant to select clothing for my video shoot and upcoming performances, but was quickly put at ease by Lori's demeanor and her professionalism. I now consistently receive compliments on my clothing that I had never received before which has increased my confidence in my performances and TV interviews. In addition, the media coaching for my interviews that Lori provided has helped me tremendously. Lori has her clients' best interests at heart!" 
"Lori, just a short note to let you know that my client Mark Wayne Glasmire has improved so much in his television interviews. He feels more comfortable in front of the camera and his 'new look' is great! You can bet I'll be referring other clients!" 
"As National Membership Director of the world's largest songwriters association, NSAI, I respect, celebrate and appreciate the unique individuality of the artists/writers that we serve. We have had raving responses from our members in regards to their experience with Lori. For me, my members are my gauge as to who is impacting their careers. Lori is PASSIONATE about magnifying and amplifying what makes YOU unique. One of Lori's gifts is helping you to project on the outside the 'real you' on the inside. Lori understands that image goes way beyond fashion. Lori gets to the heart of style and this is the work she was born to do. If you put Lori's advice to work in your personal and your professional life, regardless of your chosen career path, you will see RESULTS!" 
"Lori, I am enjoying your book Advance Your Image and found your class at the NSAI SongPosium very rewarding. Fashion and image are passions of mine and I am very glad I did not miss your event. Your presentation was highly informative, but more importantly, I felt a very positive energy upon leaving your session. I hope that we have the pleasure of working together in the future." 
"Lori, THANK YOU for helping me find just the right red carpet and performance dress! My dress was a SMASH! I got RAVE compliments on it!" 